Good Morning BSS World
Good Morning BSS World
"Good Morning BSS World" is a podcast dedicated to outsourcing and business support services industry. Get ready for a cycle of interesting episodes. Welcome to my World! Welcome to "Good Morning BSS World"!
Wiktor Doktór
PodcastAI
PodcastAI

#129 Building business bridges between Poland and Sweden

E129 • Jul 16, 2025 • 29 mins

In this episode of the "Good Morning BSS World" podcast, I have a pleasure to talk to Fredrik Udd – Managing Partner at Explore Markets and Vice Chairman of the Swedish-Polish Chamber of Commerce – for a deep dive into the evolving business dynamics between Sweden and Poland. Fredrik shares his personal and professional journey that began over two decades ago, when he first landed in a then-evolving Poland. Today, he’s a Warsaw-based entrepreneur and head of Explore Markets, helping Nordic and Central Eastern European companies scale through organic growth and M&A strategies. With a strong connection to both Sweden and Poland, Fredrik is uniquely positioned to provide insight into the bilateral business landscape. From this episode you will gain practical advice on navigating cross-border trade, how to approach Swedish partners, and why the current business climate between the two nations is more promising than ever.

Key Points

  • Swedish companies prioritize ESG compliance and sustainability, which are critical factors for businesses entering the Swedish market.
  • The Swedish Polish Chamber of Commerce has grown significantly, with a diverse membership of nearly 300 companies from various industries, reflecting strong bilateral business relations.
  • For Polish companies looking to enter the Swedish market, thorough market research, local presence, and understanding cultural nuances, including language, are essential for success.
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